Your UK Instagram Marketing Agency
With over a billion users, Instagram offers businesses an almost endless pool of potential followers and customers.
Partner with Clarity Digital Solutions today, and let us make your brand stand out in the feed.
Is Instagram Advertising Really Worth it?
The answer is a definite yes. Instagram is a powerful and dynamic platform for businesses to connect and engage with their audience. With its wide range of features, it gives small and niche brands the opportunity to target specific demographics and showcase their personality through creative Reels, influencer collaborations, and high-converting Meta ads.
By directly interacting with followers, your business can build genuine relationships, creating a foundation for a trusting and profitable digital presence.
At Clarity Digital Solutions, our talented team knows the ins and outs of Instagram. We’ve helped many businesses leverage its built-in features to find success online.
Brand Awareness
Become a scroll-stopping brand with highly creative, user-friendly content. We'll help you start engaging your audience and build a strong social media identity.
E-commerce Conversion
We turn followers into customers and likes into sales. Our ads are designed to deliver results, converting your online presence into online profit.
Demographic Targeting
With over a billion active users on the platform, your audience is waiting. Using data-backed strategies, we'll target demographics that align perfectly with your business to ensure your message reaches the right people.
The Magnum Opus: Our Video Ad Portfolio
Our Creative Portfolio
Our work turns likes into sales. We help you beat the scroll in under 90 seconds, reeling in customers, not just viewers. At Clarity Digital Solutions, we have the skills, creativity, and equipment to produce high-quality ads that will have your competitors heading back to the drawing board.
With over 80% of social media users watching video content, now is your chance to partner with our leading UK-based Instagram marketing agency to build brand awareness and connect with a vast audience. Our team of specialists will support you every step of the way, transforming your simple ideas into creative masterpieces.
How We Work Our Insta-Magic
Data-driven, foolproof, and unmatched—our expertise at Clarity Digital Solutions will deliver results and exceed your expectations.
It’s said that a picture is worth a thousand words, and that’s why Instagram advertisements are so effective. You can convey so much with one image, but it has to be the right image, shown at the right time, to the right audience. As a leading UK Instagram marketing agency, we help you take full advantage of the 130 million people who use Instagram Shopping to browse for their next purchase.
The key to our success is getting to know your business and developing a collaborative relationship. This allows us to precisely understand who your target customers are and what will appeal to them. You can rest assured that we never rely on guesswork. Our team of specialists leads with expertise, experience, and insights from top industry analytical tools.
We consider a range of factors when targeting audiences, including age, location, and gender, to find the most qualified audience for your business. Because Instagram uses Facebook’s demographic data, we can leverage Facebook Ads Manager to collect all the necessary information, enabling us to target even the most niche audience with pinpoint accuracy.
The Pixel is an invaluable analytics tool created by Facebook that we use to build highly targeted campaigns for our clients. By installing it on your website (which we can handle for you), the Pixel helps us track visitors to your site and measure conversions from Instagram Shopping Ads.
Having this data allows us to target the right audiences for future campaigns and re-market to those who have already shown interest in your products. We can even specifically target customers who, for whatever reason, didn’t complete a purchase on their first visit. This allows us to reconnect with them and remind them of what you have to offer.
Case Studies
Look, we’re not just all talk. Here’s the proof.
The House Outfit
The House Outfit
The House Outfit
Paid Partnerships and Influencer Marketing: A Balanced Approach
Influencer marketing has become a major trend in social media, but it’s important to understand how to use it effectively. A key consideration is that today’s consumers are savvy and can spot a paid partnership. To build trust and genuine engagement, it’s essential to use a mix of strategies.
Instead of relying solely on paid influencer collaborations, consider combining them with organic social media management and paid advertisements on platforms like Instagram. This multifaceted approach can help you:
- Build Trust: Authentic content and a strong organic presence can create a more genuine connection with your audience.
- Expand Your Reach: Paid ads allow you to target specific, untapped audiences that might not be reached through an influencer’s existing followers.
- Create a “Dream Team”: When you integrate a strategic influencer partnership with a strong organic presence and targeted advertising, you can maximize your marketing efforts and achieve better results.
By taking a holistic approach, you can navigate the crowded influencer landscape and create a comprehensive strategy that drives real growth for your brand.
Frequently Asked Questions About Instagram Ads
How Much Do Instagram Ads Cost?
The cost of Instagram ads is not a fixed price and can vary widely. It depends on factors like your target audience, ad quality, bidding strategy, and competition. On average, businesses might spend anywhere from $0.01 to over $1 per click, and from $4 to $10 per 1,000 impressions. You can set a daily or lifetime budget to stay in control of your spending.
Are Instagram Ads Worth It?
Yes, Instagram ads can be very worthwhile for many businesses. With a user base of over 2 billion, the platform offers a huge potential audience. Its strong visual focus makes it ideal for showcasing products, particularly in the home and kitchen niche. When done correctly with clear goals and good targeting, Instagram ads can deliver strong results in terms of brand awareness, traffic, and sales.
How Do Instagram Ads Work?
Instagram ads work through Meta’s Ads Manager, which is the same platform used for Facebook ads. You create an ad, define your target audience (based on demographics, interests, etc.), set a budget, and choose where you want the ad to appear (e.g., in the feed, Stories, or Reels). The system then uses programmatic advertising to show your ad to the right people.
Will You Take Care Of Creative Content?
Many marketing agencies, including ours, offer content creation services as part of their ad management packages. We can handle everything from designing the visuals to writing the ad copy to ensure your ads are high-quality and optimized for success.
How Long Does It Take To Get Instagram Ads Set Up?
Setting up and launching an Instagram ad campaign can be done in a relatively short time, often within a few days. However, the ad approval process by Meta typically takes between 1 and 24 hours. To be safe, it’s always best to plan ahead and submit your ads at least 48 hours before you want them to go live to account for any potential delays in the review process.
What If I Don’t Get The Results I Want?
With any advertising campaign, it’s crucial to continuously monitor performance. We can help you track key metrics and use A/B testing to try different ad creatives and targeting options. This data-driven approach allows us to make strategic adjustments to your campaign, helping to improve results over time and ensure you get the best return on your investment.
Is Instagram Advertising Right For My Business?
Instagram advertising is an excellent fit for businesses that have a visually appealing product or service and a target audience that is active on the platform. Given your focus on the home and kitchen niche, Instagram’s visual-first nature is a perfect match for showcasing products like kitchen gadgets, home decor, and cookware. It’s a powerful tool for building brand awareness and driving sales.
Our Team
Meet a few of our dedicated Instagram marketing specialists
Why Partner With an Instagram Marketing Agency?
Choosing an agency to manage your Instagram marketing can transform your business. Here’s a closer look at what a great partnership can offer:
Expert Strategy & Execution
A dedicated agency doesn't just run ads; they provide a comprehensive, proactive approach. From the initial analysis to detailed reporting, they handle the entire process. This frees you up to focus on other aspects of your business, while experts take the lead on strategy and execution.
Personalized Support
When you partner with an agency, you're not just a number. You get a dedicated account manager who understands your brand’s vision and goals. This person acts as an extension of your team, providing expert guidance and ensuring your needs are met. Plus, with a commitment to a one working day response time, you'll never be left waiting for answers.
In-House Creative Excellence
Instagram is a visual platform, and high-quality creative content is a must. An agency with an in-house creative team can produce scroll-stopping visuals, from images to videos, that capture attention and drive results. This ensures your brand maximizes every advertising opportunity with polished, professional content.
Complete Transparency
You deserve to know exactly how your investment is performing. A reputable agency provides a transparent approach, keeping you updated on your campaign's successes and identifying areas for improvement. This open communication builds trust and ensures you’re always in the loop.
A Shared Goal
Your success is the agency’s success. The best agencies work as a true partner, constantly seeking new opportunities to benefit your business and putting your needs first. They don’t just manage a campaign; they become a valuable part of your team, committed to helping you achieve your goals.
Transparent Approach
No one likes being left in the dark. At Clarity Digital Solutions, we keep you in the loop with our proposed plans, the actions we've taken on your account, and our vision for your business's future growth.
Our Clients.
We're proud to have worked with
Our Pricing Promise
Packages to suit small businesses.
We believe that great marketing should be accessible to everyone, which is why we’ve designed our pricing with small businesses in mind. Our packages offer a clear, straightforward breakdown of costs, eliminating the guesswork of traditional agency fees.
If you’re looking for a more flexible solution or want to learn more about how our packages can fit your specific needs, you can easily book a call with our team here in the UK.
| Starter | Advanced | Elite | Ultimate | |
|---|---|---|---|---|
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£
825
Per month + VAT
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£
1650
Per month + VAT
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£
2475
Per month + VAT
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£
4125
Per month + VAT
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Included Hours
To provide you with greater transparency, we bill what we do by the hour and our packages are designed to suit a variety of small businesses. |
15 | 30 | 45 | 75 |
| Term | 3 Months | 3 Months | 6 Months | 6 Months |
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Team Member
They are the hands-on team members who oversee your account, reporting on the data and performance of your campaign to keep things running smoothly. Account Managers bring their many years of experience to the table and will be focused on strategising and developing new opportunities whilst our Account Executives are focused on the day to day, working solely on one channel. |
Account Executive | Account Executive | Account Manager | Account Manager |
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Copywriting
Our in-house copywriters will do what they do best; find the words that will engage your target customers and speak in your brand’s voice. |
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Keyword/Audience Research
Whether you need to zero in on a specific niche or reach a broader audience, our experts in keyword and audience research have you covered. We’ll monitor industry trends and emerging keywords to ensure your brand and ads stay relevant. |
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Strategy
From tailored media plans to fine-tuned SEO, our specialised team brings a wealth of experience to the table. We’ll create a strategy that makes your brand shine by continuously monitoring performance and making adjustments when needed. |
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Creative/Video Content In our specifically designed studio, we don’t just make content; we enhance brand narratives and drive engagement through impactful storytelling. Our talented team can also create high-quality creatives and collaborate with influencers/content creators to develop UGC that drives sales and takes your brand to the next level. |
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Campaign Setup
Whatever is decided will align with the goals you’ve set for your business, we put the necessary actions and ads in place to achieve the desired campaign results. |
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Management & Optimisation
Ensuring that your campaigns continue to perform is key for a long term partnership. Plus, we always want to improve on the results we've generated so there is no such thing as too many optimisations |
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Conversion Rate Optimisation
CRO is the term we’ll use when referring to our focus on increasing the number of visitors to your digital platform who convert before they leave. |
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Google Analytics Tracking
We ensure every element of your campaign is tracked through the easy to use Google Analytics Dashboard |
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Monthly Reports
We share user-friendly monthly reports so we can take the information we provide you to the next level. |
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Bespoke Report Dashboard
We utilise this user-friendly dashboard so we can take the reports we provide you to the next level. It really is the ‘Mothership’ of reporting systems! |
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Meetings
These are important for everyone. They’re the opportunity for human interaction, one on one guidance, relationship building, friendship forming; and the sharing of biscuits and dog hugs… |
Fortnightly | Fortnightly | Weekly | Weekly |
Starter
£825 per month + VAT
Advanced
£1650 per month + VAT
Elite
£2475 per month + VAT
Ultimate
£4125 per month + VAT
We will be able to advise on the best package for your business during your initial consultation.
Rolling Monthly Agreement Available / Package Excludes Any Advertising Spend
